Narrative Strategy
Find the meaning, define the frame, set the direction.
找出意義、確立框架、指引方向
找出意義、確立框架、指引方向
Narrative Strategy helps organisations and creators turn scattered ideas into a clear, coherent storyline that guides decisions, communication, and creative execution. It uncovers the core meaning behind a project, aligns purpose and communication, and provides the structure needed for decisions, creativity, and direction.
Suitable for: Project anchoring, Campaign messaging, Narrative & positioning development
敘事策略協助個人與組織把零散的想法整理成清楚、有邏輯的核心敘事，作為決策、溝通、設計與製作的基礎。找出專案背後的核心意義、整理複雜資訊，並為整體方向建立一個穩定的敘事框架。
適用於：專案初期定錨、活動／影片訊息設定、敘事與定位建構
Creative producing
Turn ideas into visuals, narratives, and experiences with clarity and alignment.
把想法轉化為影像、敘事與體驗，並保持一致與清晰
把想法轉化為影像、敘事與體驗，並保持一致與清晰
Creative Producing brings ideas from concept to execution with clarity, structure, and intention. It aligns the visual, narrative, and creative elements so the final work feels coherent, grounded, and meaningful.
Suitable for: Videos, Campaigns, Events, Graphic design
創意製作從概念到執行，讓影像、敘事與設計彼此對齊，確保成果具有一致性、邏輯與目的性。它協助專案把抽象的概念具象化，變成可被看見、可被感受、也能觸及觀眾的形象或體驗。
適用於：影片製作・企劃活動・展覽與體驗
Creative SPARRING
Fast clarity for founders, leaders, and creators who need a thinking partner.
給創作者、領導者與製作者的快速清晰：一位能一起思考的夥伴
給創作者、領導者與製作者的快速清晰：一位能一起思考的夥伴
Creative Sparring is a thinking-partner service that sharpens ideas, reveals blind spots, and strengthens creative confidence. Through structured conversation and sharp questioning, it helps stress-test concepts and identify the strongest angle.
Suitable for: Idea refinement, Message clarity, Creative decision-making
創意陪練是一種「思考夥伴」服務，透過結構化的提問與討論，幫助你釐清想法、看見盲點、加強創意信心。
它能協助你驗證想法、找到更強的切角，在瓶頸時更快找到方向。
它能協助你驗證想法、找到更強的切角，在瓶頸時更快找到方向。
適用於：想法精煉・訊息清晰・創意決策
Achó is often brought in when a project feels busy,
but directionally uncertain.
Clients work with Achó when things feel complex, ambiguous, or difficult to articulate — not because effort is lacking, but because clarity is.
His work focuses on identifying the core of an idea, organising complexity into structure, and turning intuition into language that teams can align around.
In practice, this often means:
- Clarifying what a project is actually about, and what it isn’t.
- Revealing the underlying story that decisions need to serve.
- Helping teams prioritise with confidence, not guesswork.
- Creating a shared frame of reference for creative and strategic choices.
- Allowing momentum to return without adding unnecessary speed.
- Clarifying what a project is actually about, and what it isn’t.
- Revealing the underlying story that decisions need to serve.
- Helping teams prioritise with confidence, not guesswork.
- Creating a shared frame of reference for creative and strategic choices.
- Allowing momentum to return without adding unnecessary speed.
Whether through narrative strategy, hands-on producing, or focused one-on-one sparring, the outcome is the same: greater alignment, clearer decisions, and work that moves forward with purpose.
當事情變得複雜、模糊，或難以清楚說明時，客戶選擇與 Achó 合作，往往不是因為不夠努力，而是因為缺乏清晰。
他的工作核心在於：快速抓住想法的本質、在複雜之中建立結構，並將直覺轉化為團隊可以共同使用的語言。
實際合作中，這通常會帶來：
- 釐清專案真正關心的是什麼，以及不該承載的是什麼
- 找出決策與創意應該服務的核心故事
- 讓優先順序不再依賴猜測，而是有依據的判斷
- 為團隊建立共同的思考與溝通基準
- 在不增加壓力的情況下，讓事情重新推進
- 釐清專案真正關心的是什麼，以及不該承載的是什麼
- 找出決策與創意應該服務的核心故事
- 讓優先順序不再依賴猜測，而是有依據的判斷
- 為團隊建立共同的思考與溝通基準
- 在不增加壓力的情況下，讓事情重新推進
不論合作形式是敘事策略、實際製作，或一對一對談，最終指向的都是同一件事：更一致的方向、更清楚的決策，以及能夠真正往前的工作。
Each collaboration is scoped based on context, timeline, and needs.
If you’re looking for immediate support,
Achó also works hands-on with project setup, creative alignment, and short-term fixes.
Achó also works hands-on with project setup, creative alignment, and short-term fixes.
若目前需要較即時的協助，
Achó 亦可實際參與專案設定、創意對齊與短期調整
Achó 亦可實際參與專案設定、創意對齊與短期調整